Art Direction inc. Strategy & Design
Based in London, UK
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Hato Store
Photo: Shahram Saadat, Jacob Lillis, Jack Batchelor, Tim Bowditch, Hannah Claydon
2020–Present
A variety of still life and model imagery captured over a four year period for Hato Store; a concept store formed in 2020 as part of the HATO brand. Purposes focus mainly on ecommerce marketing use; newsletters, socials and landing pages.
Hato Store is a brand rooted in experimentation; not bound to one specific style, the photography output seeks to balance luxury product with playful and considered output. 




Other Peoples Places
Personal Project
2020–Present
Other Peoples Places is my own personal business and hobby that I use as a platform to create, write, and design. It collates a love for vintage design pieces with my own interests in ceramics, textile design and product design. I ship found and made pieces worldwide, with collections spanning objects, books, printed goods and clothing. 
A place for all of my personal interests in design to sit, with no wrong or right answers. Simple branding and photography-led, the site and socials document inspiration and reference points as well as items for sale. View the site here.




Converse: Sustainability Ma-tt-ers
Goodhood, Converse
Photo: Holly Fernando
June 2018
Converse approached Goodhood in the Summer of 2018 to art direct and launch Converse’s denim renew campaign. Shot at First Mile Recycling Plant in West London with Seetal Solanki, founder of London-based material research consultancy Ma-tt-er, as the focus.
We chose to locate the shoot at a recycling plant in order to convey the key message of sustainability whilst providing a visually engaging shoot and interview, utilising paper bales and brightly coloured bottle packing rooms for backdrops. We coincided the launch with an interview with Solanki, live on Goodhood and Ma-tt-er’s websites.